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Study shows restaurant owners lack time for social media

Earlier in the week I told you about a stat that I found amazing: nearly 50% of small business owners don’t think their customers are using social media. I pointed out that I thought it was a mistake for every small business owner, but especially for those people in businesses particularly well-suited to take advantage [...]

via @stlsmr on December 15, 2010

Half of small business owners don’t think their customers spend time on social media sites. Don’t be in that half.

In my day job, I am the second generation taking over from the first in our family-owned office products company. A lot of what I have done over the last couple of years is update the technology we are using. From Google Apps, to blogging, to social media, I have pulled the company, (very reluctantly [...]

via @stlsmr on December 12, 2010
Smarter, Faster, Cheaper: Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business

Smarter, Faster, Cheaper – A look at David Siteman Garland’s new book

Content Marketing. It is buzz-speak that encapsulates the methods today’s entrepreneur or small business owner can employ to level the playing field against much larger competition. And there have never been more easy to use and inexpensive (if not altogether free) methods for those business owners to use as they wage that battle. But once [...]

via @stlsmr on December 7, 2010
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